Passionate People

Founded in 2012 by Kirsty Dean, Passion Inc was was the culmination of 15 years’ hard work and a core belief that passionate people perform better.  Since then we have been working hard to unite and inspire people through purpose, values and goals to make measurable change happen.


Do the right thing, always

Go further than expected

Take ownership

Work together, achieve more

Be great with people – personal and trustworthy

Kirsty Dean

Managing Director & Facilitator

Founder of Passion Inc, Kirsty is a trusted professional with 25 years’ experience across multiple industry sectors. She has a proven track record of uniting teams with business transformation to create stronger, more successful cultures. A great listener with a strategic mind and a natural ability to engage and influence others.

Nick Dean


Jos Razzell

Coach & Facilitator

Jos has worked as a team and individual coach with corporate executive and leadership teams in a range of sectors, including finance, automotive and telco leaders. She has ILM Leadership Coaching Level 7 Diploma and is also a qualified Sociodrama / Action Methods practitioner.

Mark Farall

Coach & Facilitator

Mark is a chartered psychologist, psychotherapist and PhD applied theatre practitioner with thirty years experience in action methods for training, coaching and human development. He is Chair of the Association of Integrative Coach-Therapist Professionals, has worked internationally on many change projects.

Valerie Monti-Holland

Coach & Facilitator

Val started life as an actor and director in Philadelphia. Her passion for theatre led to an MA in Applied Theatre, a diploma in Sociodrama and Action Methods and now a career using creative techniques across multiple clients and sectors. Val is now a key member of the Passion Inc team and a lead facilitator for all US, South American and Asia Pac clients

Phillipa Bray

Coach & Facilitator

Phillipa gained 20 years’ experience managing expansion projects for large blue chip companies, that ultimately saw her based in New York City, supporting the UK/US Boots merger. Through her specialism in Action Methods and Creative Coaching Techniques, Phillipa ensures true embodiment of the change processes that ensure long lasting transformation.

We like nothing better than meeting new people so why not drop us a line and find out if Passion Inc can help you…

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